💙 Thurs., Jan. 21 at 11:30 a.m. EST: Customer Spotlight: How Ally Financial turned a simple survey into a movement of empathy – Register here 

In a world where customer service often feels transactional, Ally Financial flipped the script — literally. Their 2024 Banksgiving campaign reimagined the traditional post-call survey into a moment of surprise, generosity and genuine connection. What started as a simple idea became a viral social movement, proving that when a brand leads with empathy, it doesn’t just get noticed — it gets remembered. 

Join us with Allison Maupin, Corporate Communications Manager at Ally Financial, as she shares how the team created a social media campaign that wasn’t just a feel-good moment, but a record-breaking success. 

💻 Tues., Jan. 27 at 12:00 p.m. EST: The Next Era of Customer Engagement: Harnessing the Power of Business Messaging with Meta – Register here 

Join us for an insightful webinar on the future of customer engagement through business messaging with Meta Strategic Partnerships & Innovation Director Albert Rios. Discover how to do more with conversations and meet your customers on their preferred messaging platforms. Whether you're looking to build stronger relationships, drive conversions or enhance customer experiences, this webinar will provide actionable strategies to help you thrive in the era of conversational business.