With the holiday season in full swing, we’re taking a moment to reflect on the past year. We’re incredibly grateful for your partnership, trust and collaboration, which continues to drive our work forward.  

We wish you a joyful and restful holiday season, and we’re excited to kick off the new year with some very special events and meaningful ways to connect. Check out the Sprinklr Champion's programming for January: 

💙 Thurs., Jan. 21 at 11:30 a.m. EST: Customer Spotlight: How Ally Financial Turned a Simple Survey into a Movement of Empathy – Register here 

 

Customer service often feels transactional, but Ally Financial flipped the script. Their 2024 Banksgiving campaign reimagined the traditional post-call survey into a moment of surprise, generosity and genuine connection. What started as a simple idea became a viral social movement, proving that when a brand leads with empathy, it gets noticed and remembered. 

  

Join us and Allison Maupin, Corporate Communications Manager at Ally Financial, as she shares how her team created a record-breaking social media campaign that won a 2025 CXUnifier Award for Sprinklr for Good.  

 

💻 Tues., Jan. 27 at 12:00 p.m. EST: The Next Era of Customer Engagement: Harnessing the Power of Business Messaging with Meta – Register here 

 

Join us for an insightful webinar on the future of customer engagement through business messaging with Meta Strategic Partnerships & Innovation Director Albert Rios. Discover how to do more with conversations and meet your customers on their preferred messaging platforms. Whether you're looking to build stronger relationships, drive conversions, or enhance customer experiences, this webinar will provide actionable strategies to help you thrive in the era of conversational business.