Insights and Discussions with Industry Partners
July 18th, 1:00pm - 5:00pm PST
Venue: Marina Del Rey Hotel, 13534 Bali Way, Marina del Rey, CA 90292
A Practical Event for Marketing Professionals, Strategists, and Decision-Makers
This event is tailored for marketing professionals, strategists, and decision-makers involved in enhancing their organizations' marketing effectiveness. This event is ideal for those seeking practical advice, proven solutions, and insightful discussions rather than high-level overviews.
Join us for a series of focused presentations delivered by channel partners from leading platforms such as Meta, Snapchat, TikTok, and Google. Each presentation will address specific tools and strategies within the realm of modern marketing challenges. Following the presentations, the event will feature roundtable discussions facilitated by industry experts. These discussions are designed to dive deep into best practices, tackle common challenges, and offer actionable strategies.
Navigating Change in Social Media Management
Learn from firsthand experiences about transitioning marketing operations in-house and adjusting organizational models to leverage new marketing technologies. This session will provide clear examples of infrastructure strategies that maintain control and improve efficiency during changes.
AI And Automation Integration
Hear from leading organizations on the specific ways they have integrated AI into their business processes to enhance operational efficiency. The focus will be on tangible examples of AI applications that have led to measurable improvements in marketing outcomes.
Tools for Enhancing Content Impact and Efficiency
Explore practical tools and techniques used in creative production that balance quality and quantity. This session will offer insights into how dynamic creative optimization and automated QA checks can streamline content production and enhance creative outputs.
Unified Measurement for Enhanced ROI
Discuss the integration of metadata and advanced reporting tools to tighten feedback loops between creative production and media buying. Learn how to optimize content tracking, utilize assets effectively, and derive actionable insights from performance data.
Join us for an afternoon dedicated to uncovering effective strategies, fostering productive discussions, and enhancing your marketing toolkit with insights from some of the industry's most respected voices.
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